4ocean | INSTAGRAM | JUL 29

We're raising awareness for Tiger Sharks this month with our Limited Edition Tiger Shark Awareness Bracelets! #SharkWeek As our good friend and photographer Brooke says, 'How does it feel to swim with one of the oceans top predators? For me it’s a purely calming experience and so humbling to be in their presence. I’ve never had a feeling of fear around a shark and I’m in the ocean almost every day since I was 22. The odds of being attacked by a shark are so low that actually more people die from their toasters each year. As humans I guess we are used to feeling at the top of the food chain. And any time that is challenged I think it creates a rather unfamiliar uncomfortable feeling for many. Yet why do we as humans fear them? Have you simply been taught to fear them by all the news about shark attacks, perhaps you watched jaws as a kid and it left you traumatized?' It's not sharks we should fear, but an ocean without them. Visit the link in our bio to shop our Tiger Shark Awareness Bracelets now 🦈 📸: @brookepykephotography