In a Princeton-led clinical trial to quantify the removal of build-up on the scalp/hair by @actandacre products, it was found @actandacre Essentials removed 95% of the build up (sebum), on the scalp and hair, after one single use.
More details below:
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The trial involved the following steps:
+ Tresses of hair were randomly picked to reflect dirty / greasy hair.
+ These tresses were scanned to assess the initial sebum content (i.e. oily buildup)
+ Each product was applied to the tresses, then washed and allowed to air dry.
+ The tresses were then re-scanned to evaluate the sebum removal.
What we found :
+ The effects were immediate.
+ Act+Acre Essentials removed 95% of the build up (sebum), on the scalp and hair, after one single use.
+ Overall—reducing scalp issues and promoting healthier hair growth.
*disclosure: contrary to popular belief, this pic is in fact not the real Princeton scientists.