We are now proud to be a B Corp Certified business. π±ππ
As a brand built on sustainable values, B Corp has always been a constant reminder to do things differently, with people and the planet equally top of mind. It was in late 2019, during the Covid pandemic and at a time when we all started to reflect a little bit more, that we finally took up the task of auditing and documenting everything we do to apply for B Corp certification. Awarded in late 2021, we are so proud to say that we are the first underwear brand in Australia and New Zealand to wear the B Corp badge. Did we think we were going to debut with an impressive score of 101.6? No way, but wow are we proud. In joining the global B Corp community, we solidify our promise to balance purpose and profit and consistently use our business as a force for good.
We know that this is a never-ending journey. Becoming B Corp certified isnβt simply a check box for us. It's a journey that's measured every three years which allows us to continuously work towards the highest standards of an independent body.
Now more than ever seems like an amazing opportunity to take the time to thank our community, team, partners and friends for being part of the journey - - this is really as much of your win as it is ours.
#sustainability #bcorp #ecobrand