esmiskinminerals | INSTAGRAM | JUN 02

4 years ago today we did some photos of the final product that would kick-start the esmi skin minerals journey and touch so many lives in its future.. 👯‍♀️ My beautiful sister was my main model and inspiration when formulating the liquid foundation. I wanted to give her a makeup that she could wear that acted like skincare & would give her coverage without flaring up her breakouts. Makeup that was going to be good for her skin. It was a long and tricky road formulating such a product from scratch, but we got there in the end! 💚 Fast forward a few weeks and esmi was finally and officially born. What an incredible journey it has been! The middle sister turns 4 soon! 🙏🏽 Birthday celebrations will be in order 🍾