luciebfink | INSTAGRAM | JAN 05

COMMON MISCONCEPTIONS ABOUT BEING A FULL-TIME CONTENT CREATOR! 👇 Wearing fabletics // #FableticsAmbassador 1. It's easy & simple to vlog 🎥 : actually, vlogs are some of the most difficult videos to shoot! It's INTENSE to bring your camera along with you & film an entire day. You have to think about audio, where to put your camera, and how to capture footage that results in a dynamic video. Also, vlogs tend to be LONG which means, by the end of the day, you may have HOURS of footage that now must be edited. 2. We capture new content every day 👧 : NO WAY. At least I don't! When it comes to higher-quality video content, I designate specific days of the week as my "shooting days." That way, I can spend the rest of my time in casual comfy clothes (like this matching set above that I've been living in — Fabletics styles: Anna Tie-Back Sweatshirt & Flare Jogger both in Tuscany Clay). To be honest...I shoot most of my regular content in casual comfy clothes, too. 😂 3. The goal is to blow up and become an overnight sensation 🌟 : for sustainable brand-building, you actually DON'T want to blow up randomly from one post or video. Building a dedicated audience that truly cares about you and that will stick around for the LONG TERM involves slow and steady growth! It's a marathon, not a sprint. Nurture the community you already have. 4. People make SO MUCH MONEY from YouTube ads 💰 : yes, if you have millions of subscribers and viewers on every video, your YouTube channel is likely a sustainable form of income. But even with my 250,000+ subs, my YouTube revenue alone would not be able to sustain my business alone. The majority of my income comes from partnering with brands I love & creating custom sponsored content. 5. This job is all fun & games 😃 : this job is actually...just a job! And like most jobs, there are highlights, perks, & drawbacks. I am so grateful that I get to work for myself, create my own schedule and do generally "fun" things throughout the day. That said, this job is demanding and can be emotionally draining; it takes a certain kind of person to be open to receiving both the positive & negative feedback that comes from sharing yourself publicly.