Meet our founder: Hi! I’m Georgia, I started Gem ... and I’m unnaturally obsessed with natural products. After spending years immersed in beauty products and going deep on microbiome health with @remedydrinks, I learned about the power of forming healthy habits, natural ingredients and the microbiome.
The more I learned, the more I started questioning the daily-use products that contradict and compromise our health standards. I was particularly struck by toothpaste… why do we use organic moisturiser on our face, then fill our mouths with the same toxins found in rat poison and toilet cleaner? My questioning inspired GEM, a toxic-free, probiotic rich toothpaste. We hope you love brushing with Gem just as much as we loved creating it for you! Lots of love xx