What is wildcrafting and cultivation, and why do we use both to source our ingredients?
✔️ Cultivation
Cultivation is the commercial practice of growing plants. It provides a more regulated and predictable environment then wildcrafting and is often a more sustainable method.
Sustainable cultivation is an important practice to us, especially as part of our commitment to threatened and endangered species. Keep an eye on our page for a post on this.
✔️ Wildcrafting
Wildcrafting is the practice of harvesting plants from their natural habitat. We work with highly skilled and experienced wildcrafters globally to ensure when wildcrafting is required, we are sourcing the correct plants and following appropriate guidelines for sustainability and environmental care.
Whether we choose the process of cultivation or wildcrafting depends on several factors such as availability, sustainability, and ultimately, quality
We will always choose the most appropriate method for each herb.
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