When it's 11pm in an empty co-working space, I remember why it's not luck.
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I came to San Francisco two years ago with no network, no job. Now, we're about to launch our first collection of ISM bags.
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We're ready to share our ethos with people who share the same values.
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For the last year, I put every weekend, early morning, and late night into this project.
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That doesn't count the last four years of experience that I've had trying and failing in growing startups.
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It's all worth it.
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Because one day, you can separate free, build your own ship, raise your own flag, and just create.
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It's the freedom to build your dream. To share your creations.
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And I finally have a taste of it. // Photo by @minimalsetups
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