ismbags | INSTAGRAM | NOV 17

One of the hardest things about making our ISM bags were trade-offs. Choosing which design could fit the functionality we wanted; deciding on what we couldn't include and had to say no to. The end result is a product where design details are built around their functional purpose. From the discreet separate laptop compartment to the leather side flap -- each detail is intentional. It's something we're proud to share with you. 🎬:@vmvmedia ━━━━━━━━━━━━━━━━━━ #ShareYourISM #ISM_SF #creativityforlife #CreateMore #creativeminds #creativepreneur #minimalexperience #designstudio #paradiseofminimal #unboxingvideo #minimalissimo #unboxing #thecreatorclass #entrepreneurmindset #backpacks #fashionbags #powerbank #fashionlook #stylishbag #instafashionista #instafashionist #businessman #businesswoman #careerdrivenwomen #girlboss #careergoals #hustleharder #gq #designdetails #freelancelife