ism_sf was kind enough to gift me one of their backpacks a couple weeks ago and it has been a lifesaver in San Francisco. I used this bag as my carry on for the plane and put all of our electronics inside including two MacBooks, chargers, external harddrives, my camera and lenses, a ton of snacks and a sweater and everything fit so nicely. The straps are soft and comfortable and adjustable as well. Stay tuned for a product video showcasing the details of this backpack. Such a cool company ironically based in San Fran. I love supporting new businesses and the founder Justin has such an awesome vision. #ad