The way we experience color is rarely in isolation. Seing a beautiful sunset against an ocean floor, a black chair against a white wall, Van Gough's Starry Night's golden moon contrasted against a rich blue sky.⠀
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A study at UC Berkeley on ecological valence concluded with strong evidence that people like colors strongly associated with the objects they like (e.g. blacks with fashion and accessories, like a backpack). Colors that people dislike are strongly tied to objects they dislike (e.g. brows with rotten food and dog feces).⠀
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We feel that way about the color black. It pairs well with everything. 🖤 [swipe left to see why]⠀
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📷: @agiputraaspian⠀
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#carrytheday⠀
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#ShareYourISM #ismbackpack #ism_sf #createdtocreate #minimalisticdesign #designdetails #designmatters #meetthemaker #workhardanywhere #everydayessentials #designyourworkspace #simplefits#creativeentrepreneur #mycreativebiz #onmydesk#livecreatively #deskstyling #workspacegoals #officegoals #bossbabes #fempreneur #hersuccess #ismbags ⠀