shopjoco | INSTAGRAM | MAR 10

JASPER STORE UPDATE ✨— Whew, stick with me on this one you guys. Change used to scare me, but if I’ve learned anything in the last 10 years of owning this business, change can also lead to something truly beautiful & amazing. We’ve been through a lot in the last 2 years. We went from one store to two again & moved into a bigger office. We hustled through a pandemic, and grew more than I ever could’ve imagined — and I grew and changed too. ❤️ As I get older, my priorities continue to shift, and I’m learning that’s okay. It’s okay to want something totally different or have different goals than had 2 years ago. So today, it is with much emotion, that I'm announcing we will be shutting down our Jasper store effective 4/2/22 & shifting our mindset and goals to having one store location & our online business. It’s important that our customers & community know that this has nothing to do with the store itself. I opened our Jasper store in the middle of a pandemic, and my team worked so hard to make it what it is today. This is a personal decision, a ME decision, a decision to create balance for me and my family. Like everything else, I’ve been waiting for a sign for the right time. With our lease coming to an end and the downtown construction about to begin, I knew this was the time to take a step back, refocus my goals, & give space for someone else to contribute their passion & excitement to downtown Jasper. We will be closed tomorrow to prep for the start of our HUGE liquidation sale that will start this Sat! Everything in-store will be 40-70% off (even new arrivals!) 👏🏼 Gift cards will still be valid in our Newburgh store & we can also work on transferring any in-store gift cards online for our customers! As always, we are here to help you in any way. Please feel free to DM us or email us at help@shopjoandco.com. I want to say THANK YOU to our community, who so lovingly welcomed us with open arms and celebrated with us. Without you, we wouldn’t be JO+CO. I hope we will continue to see our Jasper customers in the future, whether it’s at our Newburgh store or connecting with us online! With much love, Sara