THE EVOLUTION // Week 1 - Foundation
To kick off EVO Week 1, we are throwing it back to our very first Instagram post in 2014.
In the beginning, we set out on a mission to change the supplement industry by providing cleaner, healthier, and premium products backed by real science to help you reach your goals. We could clearly see a gap in the market, and we desperately wanted a supplement brand that could bridge the gap of health and performance.
To truly understand why we started Kaged, you need to understand the team that built the brand...
Kris Gethin, Brian Rand, and Michael McClane, our founders, are experts in their field.
Kris Gethin is a world-class trainer with some of the most popular online trainers in the world.
Brain Rand is a leading expert in the supplement industry and one of the world’s best product formulators.
Michael McClane is a business tycoon; during his time at BodyBuilding.com as CFO and COO, he helped the business grow from $100M to $400M in sales per year.
With their experience in their respective fields, our founders knew the horror stories within the supplement space all too well. Fraudulent marketing, fairy dusting products, human hair and bird feather traces found in popular products.
They knew a change was needed. The world needed a brand that didn’t cut corners, sourced the highest quality ingredients, and focused on helping their customers become the strongest version of themselves…
To read the full foundation story, click the link in our bio ⚡️
Week 2 - Beginnings // Coming 12/13
#kaged #neverstopevolving