knix | INSTAGRAM | FEB 23

Introducing: Big. Strong. Woman. Tell us what makes you feel big and strong and tag a #BigStrongWoman in the comments below⚡ Creative Director and Narrator: @ashleygraham 
Concept: @joannaknix 
Director: @soleildenault Producer: @karihollend Editor: @mon_lynn Post House: @marriedtogiants and @wingmanvfx #knix #BigStrongWoman #InternationalWomensDay #IWD22 #KnixforLife [CC: "Big and Strong.”  It’s what we tell every boy to be.  But what about us girls? We have to be big and strong.  Strong enough to love ourselves when the world is telling us not to. To know our limits - and know when they don’t apply. “Even though I was expecting twins, I didn't want to let that hold me back from going out and raising capital” To chart our own path. “This is who I am, and what I look like. Not only that this is enough, but that this is beautiful.” To raise  your voice in a world that wasn’t designed for you in the first place. To make our own choices. “We’re not going to think about what we wear, we are going to think about the sports.” Strong enough for monthly pain. To endure disappointment. To process loss.  And keep going. Strong enough to bring new life, Or to choose not to. “As we started going through the process, and I realized what it was going to take, I didn’t want children. I don’t feel like less of a woman. I will never apologize for it.” To give a part of ourselves and expect nothing in return. Strong enough to carry the weight of the world and to say when it’s too much. “I matter. And I’m going to do what’s right for me.” Strong like a woman. A Big. Strong. Woman.]