The Big Clean Mascara is back with a NEW LONGWEAR FORMULA
You were obsessed with the instant big, fluffy lash results of our original mascara but you wanted 💥longer wear💥. So we listened, got back to the lab, and updated our formula—while staying 100% true to our highest standards for clean.
Most smudge-proof mascaras—even clean ones—use “film formers” like acrylate copolymers (a common microplastic). We opted for biodegradable plant-based sugars that work as a natural binder. Super clean, safe for sensitive eyes, helps with longer wear.
Are your lashes even ready?