mavijeans | INSTAGRAM | JUL 14

The Indigo Turtles Project is our initiative to save endangered sea turtles native to the Mediterranean and allows us to give back to the communities we are lucky enough to call home. ⁠ ⁠ We've designed exclusive t-shirts to raise awareness and support these efforts. The sale of 1 t-shirt saves 5 baby sea turtles and makes a significant contribution to the natural habitat of the Mediterranean sea. ⁠ ⁠ In partnership with the Ecological Research Society (EKAD), we've been dedicated to research, education, and grassroots mobilization to protect these indigenous sea turtles that are under threat from natural and human-related activities. EKAD has succeeded in helping over 1 million turtles in over two decades make it to the sea. ⁠ ⁠ Now in its 9th year, The Indigo Turtles Project is part of Mavi's global efforts towards creating a better and greener Earth.⁠ ⁠ Tap our link in bio to help support the INDIGO TURTLES PROJECT #SaveTheTurtles