POV: You shouldn’t have to look like every other golfer.
MICHI founder and designer @michi_watson got hooked on golf as a child when she first connected with the ball and it took flight.
As a former competitive golfer she fell in love with the feeling of flow during moments of effortless connection. Plus, the social aspect of the game and being outdoors was hard to beat.
The problem was she never felt her golf clothes were flattering, nor was the functionality there.
Her solution: Designing a strong and sophisticated #MICHIgolf collection to enable confidence, on and off the course.
Today we launch our MICHI Golf Collection so you can dress for yourself and perform while you’re at it.
#golfstyle #golfswing #golfcore #golfchic