EXPECTATIONS V.S REALITY
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today we headed out on a not so secret mission! the aim, to deliver a letter and a cake to the Tiktok HQ, a peace offering to talk about the censorship of periods on their platform. I'm sad to say we failed babes! 💔
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they didn’t want our cake 🎂 but they did take our letter!
swipe to see what we wrote to them💌
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a huge shoutout to the collective of brands in the period space that decided to support us!
we didn’t get that meeting we hoped for… but can you help us get @TikTok’s attention?
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we want to speak to TikTok as a search for “period blood” is met with a “distressing content” warning and content, showing real depictions of period blood, is constantly flagged as “sensitive content” and often removed. but the term “nose bleed” does not carry the same warning.
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this really impacts our ability as a brand to fight stigma around periods. we live in a world where periods are still feared, reviled and censored — so much so that one poll found that 58% of people who bleed claimed to have experienced period shaming at one point in their lives. why is it that our society has such a deep-rooted disgust of period blood? it leads to people thinking their bodies are unclean, unsanitary, and something to be censored.
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shoutout to the brands who have decided to support us in this issue 🧡 - @dameforgood @flotracker @and.sisters @mooncupltd @wearefaace @planeracare @moodymonth
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so, @tiktok are you up for a meeting?