oleada_official | INSTAGRAM | JUN 05

This is how we decide on our color palettes: by applying design thinking methodology through target audience engagement, we choose the most desired colors by women like you - who said fashion cannot be smart?⠀⠀⠀⠀⠀⠀⠀⠀⠀ -⠀⠀⠀⠀⠀⠀⠀⠀⠀ #behindthescenes #bts #ourprocess #smartfashion