parade | INSTAGRAM | OCT 05

Introducing Ice Cream by Parade, a love letter to our favorite dessert. 🍦 This collection is inspired by freshly-made waffle cones, velvety hot fudge syrup, and marbled shades of cookie dough created in delicious, buttery Re:Play shades and a brand new style––the High Rise Brief. 🍨 Link in bio to explore our ice-cream inspired neutrals in Butterscotch, Bitter, and Creme, three limited-edition colorblocks, and two exclusive packs. 🍧 Welcome to Parade’s Ice Cream Parlor, we can’t wait to give you a taste. 🍡 Photographed by @emily.lipson Featuring @syl.v.ie Styled by @himichelleli Makeup by @marcelogutierrez Hair by @rochelle_colorartist Set design by @ericmestman