[SHOPIFY UPDATE] Shopify has recently launched a feature with real commercial upside for ambitious merchants: Shopify Collective.
Collective enables retailers to source and sell products from other Shopify stores, without holding inventory, managing fulfilment, or leaving the platform. The result? A seamless way to extend product ranges, increase margins, and test new categories with minimal risk.
For high-growth merchants, the opportunity is significant: from building curated brand partnerships, to cross-selling complementary products, to trialling new verticals without upfront investment. Margins typically range from 20%–50%, creating plenty of room to experiment.
At Process Creative, we’re already exploring where Collective can add value across our client base, whether that’s bundling products across partner brands, integrating long-tail assortments for SEO, or piloting new categories to boost LTV.
Learn more about this update on our recent blog - Link in first comment.