Proud parent moment: SET Kids just dropped. It’s officially part of the family, and now you can make it part of yours. But first, story time.
If you know us, then you know that effortless everyday dressing is in our DNA. It’s been our thing since day one, because we all know curating a cute and comfortable outfit is more complicated than it should be. Dressing your little ones? Well, that’ a whole other ball game, and it’s why we wanted to create SET Kids — a collection of Basics + Sweats that simplifies at least one more part of your day. Here’s to always-matching outfits, cozier naps, and morning routines made easier.