For this Community drop, we planned our creative a little differently. Usually, we ask you for feedback about us, but this time we flipped it to give us the chance to share how we feel about you.
We asked Team SET to brainstorm what comes to mind when they think of the SET Community – obviously too many amazing answers to list, but a few keywords were: dynamic, extraordinary, and powerful.
From there, our content wizards worked their magic. They took our vision of you and brought it to life in a campaign that embodies all our favorite qualities of the SET Community, in the context of some of your favorite ways to stay active.
Like the collection itself, this campaign feels larger-than-life in all the best ways. So whether you knew it or not, thanks for your collaboration on this, SET Sisters – we couldn’t have done it without you.
All yours tomorrow (6/5) at 10am PST / 1pm EST. Head to our stories to see the full lineup.