subtypestore | INSTAGRAM | AUG 01

INTRODUCING: LyPH LyPH, which stands for Live Young Play Hard, is an up and coming avante-garde UK apparel label with a focus on sustainability, modular designs and provocative messaging • This new season uses thermochrome ink across a tee, sweatpants and sweatshirt which change colour under heat @lyphapparel is available online + in-store at SUBTYPE Melbourne • NZ coming soon #lyph #liveyoungplayhard