Nike ACG's newest line is available now online.
Since its inception in 1989, ACG has gone in several directions. More recently, taking to the trend of futuristic designs, which comes at no surprise since the onboarding of ACRONYM's ahead of his time, Errolson Hugh.
Quality has always remained as a consistent characteristic for the brand throughout each design head's tenure at ACG, with Errolson refusing to stray away from this.
Hugh stated that “For us, it’s not always about technology, per se, but more about quality. It’s ‘How do we make the best possible thing and make it what it’s supposed to be?’”
Shop the extensive range now.
#Nike #ACG