Noah and adidas are no strangers to each other, as the streetwear giants, and German performance legends link up for yet another collaboration.
This time they take inspiration from 80's running style, applying a vintage color palette that consists of aged yellows, greens and multiple tones of brown to 2 brand new silhouettes in the Noah Lab Race + Vintage runner.
The same colorways have translated into the key pieces of the apparel range.
In an interview from James Harris of Complex Magazine, label head, Brendon Babenzien holds pragmatic functionality at the forefront of his designs stating that “The goal is, if you buy this, make sure you use this f*cking thing. Get out there and do it.”
This range is designed for versatile use. Do what Babenzien says.
#adidas #Noah