superzeronow | INSTAGRAM | APR 17

What does sustainability mean to you? 🌎♻️ At superzero, we believe in full transparency when it comes to our sustainability initiatives. To us, sustainable beauty is defined as doing our absolute best to cause no harm to our planet or our health.  It was important for us to start from zero and remove the plastics, the water, the excess packaging, the harmful ingredients and the microscopic and dangerous microplastics found within so many ingredients commonly seen in the beauty industry. All while truthfully reducing our carbon impact, as opposed to just paying for carbon offsets. Sustainable has become such a broad term, it is important we continue to learn, grow, and be transparent. 💚