HAPPY HOLI.
Emily here, the founder of Yougi. Ayurveda and plant medicine inspired the creation of Yougi. India was actually where the idea of Yougi was hatched.
I started out as a home accessories and beauty buying manager for UK retailers. 🤓 After traveling the world developing products, I quickly became disillusioned by all the synthetic ingredients, lack of care, and waste used in the Industry.
Burnt out, I did Yoga training in Goa and formed the idea for Yougi.
Before Yougi, I kept finding myself settling for candles that were made out of synthetic fragrance, paraffin, and were too expensive to light every day.
Having a moderately healthy obsession with candles. I spent a year testing hundreds of essential oil, mixing waxes, experimenting with wicks to create the kind of candles I'd been searching for.
We are VERY proud to say the products are cruelty-free, vegan, ethically sourced, sustainable, and made with 100% therapeutic quality essential oils.
Yougi brings mood transforming natural fragrance and ritual to your home. 💆🏽 Creating time and space to tune in.
The support you have shown for your products has been overwhelming at times. We love the community we are building; full of encouraging, kind and conscious people. ✨❤️
PS- Holi is a ancient Hindu festival, also known as the "festival of love", the "festival of colours", and the "festival of spring". It signifies the triumph of light over dark.💪✨
#ourstory #tuneintoyou #meetthemaker