A shoppable video is a TikTok, Instagram Reel, or YouTube Short where viewers can get a dose of entertainment and buy the coolest new products. Take TikTokker Zach King’s Magic Ride video—the most-watched video ever on TikTok with over 2…
An Instagram Reel is a short-form video that users can create, edit, and share to reach their target audiences on Instagram. Instagram Reels can be monetized in a few different ways to help bring conversions and profits to your brand.…
TikTok is a global sensation of a social media app with over 2 billion downloads and more than 1.5 billion active users worldwide. And while it has a reputation for being the platform for dance videos and trends, it’s also…
Once upon a time, Instagram was a cute online photo album where you could post your favorite iPhone snapshots of sunsets and plane wings. Now, it’s an essential tool that helps entrepreneurs and creators connect with audiences—and make money. Lots…
User-generated content (UGC) refers to the photos, videos, and reviews where real customers share their experiences with your products. UGC content is typically unpaid and shows up organically on platforms like Instagram, TikTok, and YouTube. It’s created not by influencers…
Disclaimer: Since our product at Foursixty fits right into this topic, we’ve mentioned our services a few times in the piece below. Shoppable content is any type of content—like a photo, video, or blog post—that lets people buy products directly…
Are you planning on utilizing user-generated content but aren’t sure how to go about it? Here’s our easy-to-follow guide. Even after deciding to use user-generated content (UGC) for the marketing of your company’s brand and having come up with a…
Are you having trouble getting your customers to share their content on Instagram? Here are 4 easy solutions It’s very difficult to utilize user-generated content (UGC) if you’re barely getting any. The foundation for any UGC marketing plan has to…
You’ve decided to utilize user-generated content as a part of your marketing strategy, but what are the next steps? Once you’ve identified the incredible benefits of user-generated content (UGC) and decided that it will be central to your marketing strategy…
