User-generated content (UGC) refers to the photos, videos, and reviews where real customers share their experiences with your products. UGC content is typically unpaid and shows up organically on platforms like Instagram, TikTok, and YouTube. It’s created not by influencers…
Disclaimer: Since our product at Foursixty fits right into this topic, we’ve mentioned our services a few times in the piece below. Shoppable content is any type of content—like a photo, video, or blog post—that lets people buy products directly…
Want to turn your Instagram content into a shopping experience your customers can tap, love, and buy from right there in the app? We’ll show you how to link Shopify to Instagram so you can do just that. Slapping a…
